Our client, a prominent real estate agency, faced several CRM system challenges in real estate, including fragmented property listings, inconsistent lead tracking, and a lack of system integration with marketing platforms, telephony, and accounting systems. Agents struggled to manage inquiries efficiently, leading to delays in client responses and missed sales opportunities. The absence of effective business process automation also hindered contract management and follow-ups, reducing the agency’s ability to deliver exceptional customer experience improvement.

Denvento delivered a tailored CRM Creatio customization designed to centralize property management, lead tracking, and customer communications. We implemented API integration with the client’s website, property listing portals, telephony services, and accounting software, ensuring real-time data synchronization. Workflow automation was introduced for lead assignment, property viewing scheduling, contract generation, and follow-up reminders. These improvements provided agents with a unified platform, enhanced data accuracy, and streamlined collaboration between sales and back-office teams.

The solution reduced lead response times by 35% and increased deal closure rates by 25%, significantly improving operational efficiency. Automated follow-ups and centralized data management enhanced business process optimization and boosted customer trust, leading to a 20% customer satisfaction increase. This project showcases Denvento’s expertise in delivering high-value CRM Creatio solutions for the real estate sector, enabling agencies to work smarter, close deals faster, and maintain strong client relationships.